Sunday, September 13, 2009

Why Haven't I "Switched to WordPress"?

A BlogCoach reader writes:

I would love to read a post about why you've stuck with Blogger. So many of my blogging friends tell me that I have to switch from Blogger to WordPress if I want to grow my blog, earn more money, etc.

Yet, you have TWO successful blogs, both hosted on Blogger. Have you ever been tempted to switch? What keeps you at Blogger? I'm not convinced the grass is greener on the other side, and I'd love to hear your thoughts on it.

Hmmm. Why don't I switch to WordPress? Why would I?

I've heard the question before. There's a puzzling misconception that to grow a blog you've got to use WordPress. I'm not sure where it came from. BabyCheapskate.com gets nice traffic, but blogs with much more traffic than mine run on Blogger, too. Post Secret, anyone? MomAdvice's (The MotherLoad)? Freebies4Mom?

Some also believe that you can't monetize a Blogger blog effectively and that it's easier to monetize with WordPress. Uh uh. Nope. Blogspot users are free to post affiliate links, display ads, etc. I'm the primary income earner in my family, and I earn that income through various monetizing efforts on Blogger.

WordPress is fabulous and awesome and wonderful; don't get me wrong. I've used it on several occasions. In fact, I kind of chose Blogger by default. Back in 2005 when I started Baby Cheapskate, I don't think I had even heard of WordPress. I chose Blogger because to me, that's just what bloggers did. I've never seen a reason to switch.

I'm really not proselytizing for Blogger, I promise. I'm just answering the question. Why haven't I switched to Word Press? Because there's nothing I haven't been able to accomplish with Blogger. Sleek themes and nifty plug ins aside, a blogging platform is just a platform. It's the creativity, writing, pr, marketing, business sense, and design that you layer onto that platform that determine your success.

BlogCoach readers: Why do you use the platform you do? Would you switch if you could?

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